Why Google Maps is a dot on the map and Turkish Club is a platform for business
Google Maps has become the standard for most businesses in Turkey:
add a point, specify opening hours, collect reviews.
But as competition grows, it's becoming clear:
Google Maps is not a website, a storefront, or a growth strategy.
Let's break down what the real difference is between Google Maps and Turkish Club - and why more and more businesses are using them differently.
How Google Maps works for businesses
Google Maps is a mapping service whose primary purpose is to:
show a business on a map,
help the user quickly find a place nearby,
provide basic information.
What a business gets in Google Maps
card with address and opening hours
reviews and rating
photos
A "Call" or "Route" button
That's useful.
But the features of Google Maps end there.
Limitations of Google Maps
no full-fledged website
no SEO control
no multi-lingual storefront
no structure of services and products
business is just one point among dozens of competitors.
👉 Google Maps shows where you are, but doesn't explain why choose you.
How it works Turkish Club
Turkish Club - Is a business platform, not a mapping service.
It creates for a company:
own online storefront
Full service and product pages
SEO presence in Google and Yandex
support for 23+ languages
direct contact with customers
Turkish Club helps businesses to be not just found, but understood and chosen.
Comparison of Turkish Club and Google Maps
| Criterion | Turkish Club | Google Maps |
|---|---|---|
| Type of service | Business platform | Map service |
| Own website | ✅ Yes | ❌ No |
| SEO optimization | ✅ Yes | ❌ Limited |
| Multilingualism | ✅ 23+ languages | ❌ Limited |
| Service structure | ✅ Yes | ❌ No |
| Content Control | ✅ Full | ❌ Partial |
| Working with tourists | ✅ Yes | ⚠️ Limited |
When Google Maps is really useful
Google Maps works great when:
the customer is already nearby
The business is known
need a quick route
the user is looking for "nearby".
This is an entry point, but not a growth point.
When you need Turkish Club
Turkish Club is chosen by businesses that:
want to attract customers from search
work with tourists and foreigners
want to explain the value of their services
are building a brand, not just a presence
This is especially important for:
restaurants and cafes
service businesses
medicine, beauty, real estate
companies in the tourist regions of Turkey
The main difference in approach
Google Maps
→ map and navigation
→ quick selection
→ minimal information
Turkish Club
→ digital storefront
→ SEO and content
→ informed business choice
These aren't competitors - they're different levels of digital presence.
Best strategy in 2026
The most effective model for business in Turkey:
Google Maps - to show where you are
Turkish Club - to show who you are and why to choose you
This is how a business stops being "one of a kind" and becomes a recognizable brand.
Turkish Club for business
Turkish Club helps:
create your own online storefront
work in 23+ languages
get customers directly
Don't depend on aggregators' algorithms
👉 Go to the "For Business" section at Turkish Club
